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Super Bowl Calls for Super Graphics: 3 Ways Building Graphics Can Help Businesses Dominate Their Field

By February 13, 2019April 25th, 2022Decorative Film and Branding Graphics
Printed Words on Frost Film

Did you see the Super Bowl graphics this year? Businesses across Atlanta covered their building exteriors with colorful, fun, and massive graphics that welcomed football fans and teams to the city. Some of the most eye-catching designs showed up on the Westin Peachtree Plaza hotel and, of course, the Mercedes-Benz Stadium. Impressive designs like these are called “building graphics,” and they can be used by any business to draw attention to anything, on a short-term or long-term basis. Best of all, they boast a low, upfront cost and little-to-no future maintenance requirements, so they’re a great choice for any time of year, not just during the Super Bowl.

But there’s a catch: If you’re ready to use building graphics effectively, you’ll want to work with a professional installation company that can think outside the typical bureaucratic box of options and help you come up with a unique, eye-catching design that truly stands out.

After all, with the right design and the right installation professionals, your graphics can provide a large range of business-building benefits. Let’s talk about just a few.

Building Graphics: The Flexible, Business-Building Investment

In commercial districts and urban centers, it can be hard to make your business stand out. If your building looks like many others in the area, you may struggle to attract attention from the drivers or pedestrians who pass by your building every day on their commute.

If you’re missing out on spontaneous business traffic, 3M building graphics can help. Not only are they brightly colored and attention-grabbing, they’re also extremely versatile and resilient. Best of all, expert installers can apply them to almost any surface, indoors or outdoors, which means you can use them anywhere.

Today’s companies are increasingly choosing to enhance their buildings with graphics, so they can:

  1. Strengthen company branding

Looking to build your corporate culture? Building graphics offer an innovative approach to corporate branding on your interiors and exteriors. Through the flexible application of window graphics, floor graphics, and architectural films, your company will have the ability to present a unified look and appearance inside and out because you can place your brand design on virtually any surface.

  1. Improve interaction

Floor graphics are a great way for all businesses to increase foot traffic and improve wayfinding inside a building, as well as draw attention to a featured product or area. Whether you’re running a corporate manufacturing plant, a hospital, or a chain of restaurants, wall and floor graphics can help you easily communicate with and direct your workers, clients, patients, or customers.

  1. Increase employee productivity

Though many companies are choosing to build teams by remodeling for open floor plans, hosting team-building retreats in the woods, and serving sushi in the cafeteria, those choices aren’t right for every company. There are many ways to reinvest in your organization and adding 3M building graphics to change the wall colors is a highly effective, yet relatively low-cost way to improve employee productivity, increase wayfinding, and boost corporate culture all at the same time.

Innovative Business Leaders Choose Innovative Solutions

Building graphics are a versatile option for businesses prepared to take advantage of growth opportunities – and when we say versatile, we mean it.

In fact, when it comes to investing in high-quality building graphics for your company, you’ll find that your possibilities are as vast and unlimited as your imagination. Any color, design, or message you can dream up, you can make it a reality with the right graphics. You can even choose from customizable textured surfaces!

If you’re ready to boost your business and explore all the possibilities that window graphics, floor graphics, and interior/exterior wall graphics can offer, the graphic installation experts at NGS will cover you every step of the way. Whether you need assistance coming up with a design, printing your large-scale graphic, or installing everything in a hurry (like, in time for the next Super Bowl!), NGS is always happy to help.


Contact the professionals at NGS and find out what else building graphics can do for your company and learn more about the graphic services available to your business.


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